Last updated: April 24, 2026
Fit Cove LLC ("we", "our", or "us") operates the FitCove mobile application and related services. We value your privacy and the protection of your personal data. This Privacy Policy explains what information we collect, how we use it, who we share it with, and your rights. By using FitCove, you acknowledge and agree to the data practices described in this policy.
| Category | Data collected | Purpose |
|---|---|---|
| Identity & contact | Name, email address, date of birth, gender | Account creation, authentication, age verification, and personalizing your experience |
| Training profile | Fitness goals, experience level, available equipment, training schedule, race times | Generating and customizing your training plan |
| Workout data | Exercises, sets, reps, weights, difficulty feedback, exercise preferences | Tracking your progress and adapting your program over time |
| Location & health data | GPS location, distance, pace, heart rate, elevation, splits, calories | Recording and displaying your runs, calculating training paces, and route mapping |
| Technical & diagnostics | Device type, operating system, app version, diagnostic logs | Maintaining service reliability, identifying and fixing bugs |
We do not use third-party analytics, advertising trackers, or collect advertising identifiers.
Apple HealthKit: With your explicit permission, we read and write workout data to Apple HealthKit. HealthKit data is processed on your device — we do not store it on our servers, and we never sell, share, or use HealthKit data for advertising purposes.
Wearable devices: FitCove supports an Apple Watch companion. When you use a connected watch during a run, it collects GPS location, heart rate, and distance data. This data is synced to your phone and uploaded to our servers as part of your run results.
GPS & location data: We collect GPS location data only during active workout sessions that you initiate (e.g., starting a run). We do not passively track your location, collect location data in the background, or monitor your movements outside of workouts. GPS data is used solely to record your run route, calculate pace and distance, and display your activity on a map.
Health & fitness data: Heart rate, pace, distance, and workout performance data are collected to provide the Service and are not used for medical purposes. FitCove is not a medical device and does not provide medical advice, diagnosis, or treatment. Do not rely on data displayed in FitCove as a substitute for professional medical monitoring.
Your data is stored securely in the United States using industry-standard encryption for data in transit and at rest. Access is restricted to authorized personnel and systems. While we take every reasonable precaution to protect your information, no method of electronic transmission or storage is 100% secure. In the event of a data breach affecting your personal information, we will notify affected users by email within 72 hours and report to relevant authorities as required by law.
We are not in the business of selling your data. We do not use your information for advertising. Your personal information is not sold, distributed, or leased to third parties without your permission or unless required by law. We share personal data only in the following circumstances:
You may request to:
To exercise any of these rights, contact us at support@thefitcove.com.
EU users (GDPR): We process your data under contract performance, consent (HealthKit, Strava), and legitimate interest (diagnostics). Your data is transferred to the United States under Standard Contractual Clauses. You have the right to lodge a complaint with your local data protection authority.
California users (CCPA): You have the right to know what personal information we collect, request its deletion, and opt out of the sale of personal information. We do not sell personal information. We will not discriminate against you for exercising any of your CCPA rights.
We retain your data only for as long as necessary to provide the Service or as required by law. Specific retention periods are available upon request. If you delete your account, we immediately remove your personal data — including your profile, training plans, workout history, GPS routes, and activity files. Data already uploaded to third-party services (e.g., Strava) is subject to those services' retention policies.
Our website does not use cookies, analytics, or tracking scripts. We do not track users across third-party websites.
Our services are not intended for persons under 18 years of age. We require a date of birth during registration and use technical measures to prevent persons under 18 from creating an account. If we become aware that a person under 18 has provided us with personal information, we will take steps to delete that information and terminate their account.
We may update this Privacy Policy from time to time. We will notify you of material changes through the app or by email. Your continued use of FitCove after changes constitutes acceptance of the updated policy.
If you have questions about this policy or how your data is handled, contact us at support@thefitcove.com.